CLIENT
Baltic Business Forum
Application
Special events
Products
LEDHOLO Eye 80ND
LEDHOLO BOX 45NX
LEDHOLO Tube Stand 180S
CHALLENGE
The Baltic Business Forum (BBF) is one of the most important international business events in Central and Eastern Europe. Since 2009, the forum has brought together representatives from the business community, public administration, international organizations, and opinion leaders from countries in the Adriatic–Baltic–Black Sea region.
The event serves as a platform for dialogue focused on economic cooperation, geopolitics, local government development, and the building of business relationships between countries in Western Europe, Central and Eastern Europe, and Asia. Participants include entrepreneurs, investors, government officials, representatives of nongovernmental organizations, and experts from various sectors of the economy.
When organizing an event of this caliber, it is particularly important to ensure appropriate visibility for partners, sponsors, and organizers. The challenge was to create a modern system for displaying sponsors’ logos and messages that would effectively capture participants’ attention, highlight the event’s prestige, and at the same time be consistent with its international and innovative character.
SOLUTION
In response to the organizers' needs, a suite of LEDHOLO holographic solutions was implemented, utilizing LEDHOLO Eye 80ND displays and LEDHOLO BOX 45NX units.
For the event, the LEDHOLO HoloArt Studio 3D team created custom holographic animations featuring the logos of the Baltic Business Forum, the Polish-Ukrainian Chamber of Commerce (PUIG), the main sponsor—BNP Paribas—and selected event partners.
LEDHOLO Eye 80ND displays were installed at the entrance to the main conference hall, mounted on dedicated LEDHOLO Tube Stand 180S tripods. Thanks to their design, the displays were clearly visible to participants from the moment they entered the conference area, effectively drawing attention to the featured brands and messages.
In addition, compact LEDHOLO BOX 45NX displays were used on the main stage to enhance the event’s set design and present holographic content related to the partners and the conference’s visual identity.
The combination of holographic 3D animations and modern set design made it possible to create a cohesive and prestigious visual presentation befitting the stature of an international event.
RESULT
The use of LEDHOLO technology was very well received by the organizers, sponsors, and participants of the Baltic Business Forum. The holographic presentations effectively highlighted the event’s partners, providing them with a modern and attractive way to showcase their brands.
The holographic displays served both as advertising media and as scenic elements, enriching the conference space with a modern, high-tech feel. Dynamic 3D animations captured the participants’ attention and allowed sponsors to stand out much more effectively than traditional forms of signage.
The project demonstrated that holographic technology is ideal for international business events and conferences. By combining innovative visual communication with high-quality 3D animations, it is possible to effectively enhance the prestige of an event, increase sponsor visibility, and create modern experiences for participants.
The project for the Baltic Business Forum confirmed that LEDHOLO’s solutions can be not only an attractive addition to an event, but also an important element of a communication strategy that supports the organizers, partners, and sponsors of major business conferences.
